Brand Quest      (March 11, 2004)

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I.

1. The name of this product has been derived from the Latin word for ‘best.' And it seems to be justifying its name by winning the war against Intel's rival product. Can you name the product and the company?
   
   
   

2. Belgium's Interbrew, which owns the brand Stella Artois, has decided to buy a majority stake in Brazil's AmBev, maker of Brahma beer, in an over 9 billion euro deal. After the merger, the company, InterbrewAmbev or Inter- Bev, will control nearly 15 pe r cent of the world market, in the process pushing which present No. 1 to the second spot?
   
   
   

3. Guessable! This bank, which was founded by freedom fighter Bhogaraju Pattabhi Sitaramayya in 1923, has a logo whose theme is 'togetherness.' Thelogo, which resembles a chain, indicates that the bank is prepared to "go to any lengths for the customer. T he blue pointer on the top represents that philosophy of a bank that's always looking for growth … the keyhole indicates safety and security. The colours red and blue represent the fusion of dynamism and solidity." Can you name the bank?
   
   
   

4. This is easy! Malaysia's Perusahaan Otomobil Nasional Bhd is famous as what?
   
   
   

5. Apart from a 'secret essence,' the main ingredients of this product are roast barley, water, hops and yeast. Rising sales in Africa, where the product is nicknamed 'black power' and 'Viagra,' has forced its manufacturers to set up a $50-million plant f or the production of the special ingredient in Waterford. This is the first time in centuries that the essence is being made outside the company's headquarters. Which is the brand that we are referring to?
   
   
   

6. The Organization of Petroleum Exporting Countries (OPEC) has 11 members. Saudi Arabia, Iraq, Iran, UAE, Qatar, Kuwait and Indonesia from Asia, Venezuela from South America, Algeria, Nigeria and which other country from Africa?
   
   
   

7. Which famous group has taken a plunge into film production with Black Friday, which is based on Hussain Zaidi's book on the serial bomb blasts that rocked Mumbai over a decade ago?
   
   
   

8. Which economic theory makes a case for free trade by stating that two countries could mutually benefit from trade, even if one of them has an absolute advantage in every economic activity over the other? Also, who propounded it?